The Podcast

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**Activator Podcast** Get the latest and greatest in automotive news, reviews, and insights with the Activator Podcast! Join our industry experts as they dive into the world of Customer Data Platforms (CDPs), marketing strategies, and all things automotive. Tune in across your favorite platforms and rev up your dealership’s knowledge with every episode!

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Bobby Gaudreau on ASOTU AutoCollabs Podcast

26 min 24 sec

In this episode of The Podcast, Bobby Gaudreau sits down with the ASOTU AutoCollabs Podcast team. Bobby, a dedicated runner who recently completed a 50-mile race in British Columbia, shares insights from his personal and professional journey. Bobby delves into the evolution of Customer Data Platforms (CDPs) in the automotive industry, exploring their potential to revolutionize data management and marketing execution. Bobby discusses how CDPs can unify disparate data silos, enhancing marketing strategies and business outcomes. They also touch on the challenges of implementing CDPs effectively, drawing parallels with past technological advancements in the industry. Listen as they explore the future of automotive data integration and the transformative power of CDPs.

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