Mike Whitlow

4 min read

The Evolution of Dealership Marketing: Trends and Strategies for Success

The automotive industry is always on the move, and as marketers, we need to keep up with the pace. One thing's for sure: defining what a Customer Data Platform (CDP) means for car dealers is a big deal right now. CDPs bring together all the data...

Read More
Mastering Customer Data Management

3 min read

Mastering Customer Data Management: Best Practices for Dealerships

The world of automotive retail is evolving rapidly, and customer data has become an essential tool for success. Dealerships that effectively manage...

Read More

2 min read

Enhancing Marketing Strategies Through Data Management

In the highly competitive world of automotive dealership marketing, effective data management is crucial for ensuring customer engagement and...

Read More

2 min read

Unveiling the Power of a Clearer Picture

In the fast-paced world of marketing and sales, the saying "a picture is worth a thousand words" has taken on a new meaning. However, not all...

Read More

4 min read

Ten Reasons Why Dealers Should Adopt a Hybrid CDP and Multichannel Journey Builder

The automotive industry is becoming increasingly competitive, and dealerships must find innovative ways to engage customers and streamline their...

Read More