Mike Whitlow

3 min read

Leveraging Data for Enhanced Owner Loyalty Engagement Strategies

Strong customer loyalty starts with strong data. But what happens when your database is full of duplicates, invalid emails, and messy customer records? Without a smart solution, your marketing and sales teams are wasting time, money, and...

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1 min read

The New Activator Website Is Here – Built for Dealers, Powered by Data

We’ve been busy behind the scenes, and now it’s time to pull back the curtain—Activator has a brand-new website, activator.ai, designed to give...

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4 min read

The Evolution of Dealership Marketing: Trends and Strategies for Success

The automotive industry is always on the move, and as marketers, we need to keep up with the pace. One thing's for sure: defining what a Customer...

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Mastering Customer Data Management

3 min read

Mastering Customer Data Management: Best Practices for Dealerships

The world of automotive retail is evolving rapidly, and customer data has become an essential tool for success. Dealerships that effectively manage...

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2 min read

Enhancing Marketing Strategies Through Data Management

In the highly competitive world of automotive dealership marketing, effective data management is crucial for ensuring customer engagement and...

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2 min read

Unveiling the Power of a Clearer Picture

In the fast-paced world of marketing and sales, the saying "a picture is worth a thousand words" has taken on a new meaning. However, not all...

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4 min read

Ten Reasons Why Dealers Should Adopt a Hybrid CDP and Multichannel Journey Builder

The automotive industry is becoming increasingly competitive, and dealerships must find innovative ways to engage customers and streamline their...

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