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The key to unlocking success lies in investing in the foundational elements that manage data utilization within marketing tools and communication...
In the fast-paced world of marketing and sales, the saying "a picture is worth a thousand words" has taken on a new meaning. However, not all...
All equity and data mining vendors recognize equity opportunities within a margin of error of each other. What most vendors don’t easily allow for is...
Customer Data Platforms (CDPs) are building a presence in the automotive space. More vendors and dealers are educating themselves about the power of...
Meeting customers wherever they are starts with data, and a Customer Data Platform can help you collect, unify, and expose data in ways that create...
As dealerships are evaluating ways to get in front of more customers amid social distancing requirements, many are turning to digital channels to...
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