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Engagement

2 min read

Real-World Use Cases: How Dealerships Are Winning with Activator’s CDP

Data-driven marketing isn’t just a buzzword—it’s the difference between hoping a customer comes back and actually bringing them back. Activator’s...

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4 min read

Journey Personalization as a Growth Catalyst

Journey Personalization as a Growth Catalyst with Bobby Gaudreau, Vice President of Sales and Marketing at Activator Dealer Solutions Today's B2B...

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Handraisers: The Key to Success in the Automotive Industry

1 min read

Handraisers: The Key to Success in the Automotive Industry

In the competitive world of automotive sales, it's crucial to stay ahead of the curve and make the most of every opportunity. A steady stream of...

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3 min read

How to Leverage Journey Marketing in Your Dealership (and Why It Matters)

The customer journey is increasingly a zig-zag for businesses to manage. From the dealer’s perspective, more customers are entering the dealer sales...

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