Bobby Gaudreau

Activator at NADA

2 min read

Emerging Trends: What’s to Come at NADA 2025

As NADA 2025 approaches, the industry is abuzz with excitement and speculation. The event is known as where innovation and industry-shaping happen and will introduce trends that will change how dealerships operate, market, and engage with customers....

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2 min read

How to Choose the Best Customer Data Platform (CDP) for Your Dealership

In today's digital age, customer data is crucial for automotive dealerships to drive business growth and improve customer engagement. A Customer Data...

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5 min read

Your Data Doesn’t Stink. It’s Trapped

Maximizing Marketing ROI in Automotive Dealerships In the rapidly evolving landscape of automotive sales, the role of accurate data in driving...

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4 min read

How to Increase Service Retention with the Latest Technology

The world of consumer marketing is dynamic and ever-evolving, with new trends and strategies emerging each year. However, one constant factor remains...

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How Equity Mining Has Changed for Dealerships

2 min read

How Equity Mining Has Changed for Dealerships

All equity and data mining vendors recognize equity opportunities within a margin of error of each other. What most vendors don’t easily allow for is...

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