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Data-driven marketing isn’t just a buzzword—it’s the difference between hoping a customer comes back and actually bringing them back. Activator’s Customer Data Platform (CDP) takes the guesswork out of dealership marketing by using real-time data to...
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We’ve been busy behind the scenes, and now it’s time to pull back the curtain—Activator has a brand-new website, activator.ai, designed to give...
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As NADA 2025 approaches, the industry is abuzz with excitement and speculation. The event is known as where innovation and industry-shaping happen...
7 min read
An automotive customer data platform (CDP) is a game-changer for dealerships aiming to enhance their marketing efforts and elevate customer...
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Journey Personalization as a Growth Catalyst with Bobby Gaudreau, Vice President of Sales and Marketing at Activator Dealer Solutions Today's B2B...
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The automotive industry is always on the move, and as marketers, we need to keep up with the pace. One thing's for sure: defining what a Customer...
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Standing out and engaging potential customers in the automotive industry can be challenging. As the market evolves, so must dealers' strategies to...
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The world of automotive retail is evolving rapidly, and customer data has become an essential tool for success. Dealerships that effectively manage...
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In today's digital age, customer data is crucial for automotive dealerships to drive business growth and improve customer engagement. A Customer Data...
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In the highly competitive world of automotive dealership marketing, effective data management is crucial for ensuring customer engagement and...
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