THE BLOG

Get the latest and greatest automotive news and reviews from the Activator blog. Read about Activator insights and watch relevant videos about the auto industry.

4 min read

How to Increase Service Retention with the Latest Technology

The world of consumer marketing is dynamic and ever-evolving, with new trends and strategies emerging each year. However, one constant factor remains - the customer. Making the customer the primary focus is essential to enhance a dealership's...

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4 min read

Ten Reasons Why Dealers Should Adopt a Hybrid CDP and Multichannel Journey Builder

The automotive industry is becoming increasingly competitive, and dealerships must find innovative ways to engage customers and streamline their...

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Handraisers: The Key to Success in the Automotive Industry

1 min read

Handraisers: The Key to Success in the Automotive Industry

In the competitive world of automotive sales, it's crucial to stay ahead of the curve and make the most of every opportunity. A steady stream of...

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3 min read

How to Leverage Journey Marketing in Your Dealership (and Why It Matters)

The customer journey is increasingly a zig-zag for businesses to manage. From the dealer’s perspective, more customers are entering the dealer sales...

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How Equity Mining Has Changed for Dealerships

2 min read

How Equity Mining Has Changed for Dealerships

All equity and data mining vendors recognize equity opportunities within a margin of error of each other. What most vendors don’t easily allow for is...

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