THE BLOG

Get the latest and greatest automotive news and reviews from the Activator blog. Read about Activator insights and watch relevant videos about the auto industry.

4 min read

The Evolution of Dealership Marketing: Trends and Strategies for Success

The automotive industry is always on the move, and as marketers, we need to keep up with the pace. One thing's for sure: defining what a Customer Data Platform (CDP) means for car dealers is a big deal right now. CDPs bring together all the data...

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Custom Campaigns

2 min read

Unlocking the Power of Custom Campaigns for Automotive Dealers

Standing out and engaging potential customers in the automotive industry can be challenging. As the market evolves, so must dealers' strategies to...

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Mastering Customer Data Management

3 min read

Mastering Customer Data Management: Best Practices for Dealerships

The world of automotive retail is evolving rapidly, and customer data has become an essential tool for success. Dealerships that effectively manage...

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2 min read

How to Choose the Best Customer Data Platform (CDP) for Your Dealership

In today's digital age, customer data is crucial for automotive dealerships to drive business growth and improve customer engagement. A Customer Data...

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2 min read

Enhancing Marketing Strategies Through Data Management

In the highly competitive world of automotive dealership marketing, effective data management is crucial for ensuring customer engagement and...

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5 min read

3 Things to Stop and 3 Things to Start Doing for Your Automotive Marketing

The automotive industry is constantly evolving, and marketers need to stay ahead of the curve. One thing that is evident is that the industry is...

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5 min read

Your Data Doesn’t Stink. It’s Trapped

Maximizing Marketing ROI in Automotive Dealerships In the rapidly evolving landscape of automotive sales, the role of accurate data in driving...

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2 min read

Unveiling the Power of a Clearer Picture

In the fast-paced world of marketing and sales, the saying "a picture is worth a thousand words" has taken on a new meaning. However, not all...

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2 min read

Unlocking The Power of Customer Engagement: A Deep Dive into Multichannel Journey Builders

Customer engagement is crucial to any successful business strategy in today's digital world. With many platforms and channels available for customer...

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4 min read

How to Increase Service Retention with the Latest Technology

The world of consumer marketing is dynamic and ever-evolving, with new trends and strategies emerging each year. However, one constant factor remains...

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